I’m a freelance writer with knowledge of SEO, so I have some experience with digital content, but it’s pretty limited. I’m trying to expand my income, and Flippa seems like a good place to buy blogs/websites and let them profit over time. It’s suitable for me, who has a low budget.

If you’re familiar with this, how high is the entry bar? I’ve heard that many websites on Flippa are scams with fake traffic, and I don’t really have the expertise to analyze and research those stuff.

I’m also confused about the profit/revenue multiple on Flippa. I see a website showing a profit of USD $1,984 /mo at a price of USD $1,400 (highest bid - one day remaining). Wouldn’t that mean I make money after the first month I buy the website? That seems like a no-brainer, but with not many people bidding. However, the multiple is only 0.8x.

Conversely, this website is priced at USD $95,000 but only makes USD $2,230 /mo. However, the multiple is 3.3x.

Should I spend like $100 to buy a website to test the waters? If I get scammed, then I guess it is what it is. However, if this market requires lots of technical skills/experiences or money to start with, then I won’t bother trying it.