Apple Subscription Price Increase

New $12.99 — Old $8.99

Starting December 12, 2023

Dear xxxxx,

Thank you for subscribing to Apple TV+. We wanted to let you know about an upcoming change to this subscription.

Apple is raising the price of this subscription from $8.99 per month to $12.99 per month. Your subscription will automatically renew for $12.99 per month, starting December 12 unless you cancel at least one day before. To learn more or to cancel, review your subscription.

That’s a 44.5% raise.

From the richest tech company in the world.

Time to binge then cancel.

I’m out.