My parents decided they wanted to start a cafe business in a small town in Texas. The whole process has been a nightmare. Everything from improper planning to day-to-day operations. I was not supposed to be a part of this business at all since I already had my own career. I figured I’d help them come up with the menu, branding, and drink recipes because I have barista experience from my college days. Once the business was about to launch, they ended up selling our home, forcing me to move to Texas. I could not afford Boston rent so I had no choice but to quit my job and go with them.

We’ve been open for 6 months now and business is not doing well. We barely make enough to cover rent and utilities. My dad is also spending more money by investing in equipment to expand our menu. He invested about $150,000 so far and we profit about $200 at the end of each month. I understand this is how most small businesses are for the first few years. It’s starting to take a toll on me because I do all the bookkeeping, planning, drink-making, customer service, etc. I work about 80 hours a week with no pay and had to sell my car just to have some funds to cover my student loans.

They are also clueless when it comes to using the POS or making drinks. I can’t even use the bathroom without them yelling my name when a customer walks in. My old man doesn’t even know what’s on the menu.

I don’t even know what to do anymore. I’ve been telling my parents I want to go back to work in my career field. I’m not sure if we should hire a business consultant or just ride it out until the wheels fall off.

  • mr_ssermetusB
    link
    fedilink
    English
    arrow-up
    1
    ·
    1 year ago

    Hi dude, here is a real life advice for your business that can help you:

    Decrease the menu and make it simple. Check the positions that are top 5 selling and leave just them. Focus to make them perfect quality. This will help you increase the quantity of customers. If you have the best tacos or whatever in town, people will start going to you. Don’t invest money on unnecessary equipment. Better hire a marketing agency to set up a good marketing campaign for you.