First it was change the password from the account you created 15 years ago when you last had an iPhone. Now its go onto ITunes and add a payment method. now iTunes wants me to answer the security I created 15 years ago. This process is the stupidest one I’ve ever experienced out of all the streaming services. Why the hell can’t I just add an apple card or my CC In the app.
Edit: after the reseting of my long forgotten answers to the security questions I had to set up 2 point security and then after that it tells me I need to go to the apple store to add a payment method.
Ask Apple https://www.apple.com/feedback/apple-tv-app/
There is no sub for the Apple TV app most users here have an Apple TV device.