Making this post because Jimmy Butler is going to be fined this week by the NBA. He is wearing an Alo headband (yoga brand that sponsors him, also this is the first time) tonight against the Bulls, not a Nike headband.

The NBA will fine him and/or clarify the rules surrounding accessories.

Interesting marketing/sponsorship tidbit, we’ll see how it develops.

  • PaulMcPaulersn7B
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    1 year ago

    This is the first game where I’ve seen the logo, but I do believe that he’s been wearing it since the beginning of the season since the overall shape of the headband looked a bit off from what the Nike headbands usually look like. Could’ve been inside out or the logo just facing a different way that it hasn’t been seen on camera yet