I’ve heard the saying ‘build boring businesses’ before and was wondering, is it important to build a product that you are passionate and interested in?
Is it better to find a niche thing you are interested in and work on that, or build something for a niche that is somewhat uninteresting to you?
Would love to hear what you guys think of this and if you are passionate about what your business does.
Passion helps you to sustain what you’re doing. It doesn’t automatically make you more successful.