I don’t know if I found this dumb, weird or smart in the beginning but probably Free Water
These guys basically get sponsors to pay them to put their branding across 1000s of water bottles.
They then go to a specific area that matches their brands target audience and hand out all these bottles away for free. (Events, college etc)
Not only do the sponsors get exposure from street traffic but they actually get 100s of thousands, some times millions of views from the bottles in their viral TikTok videos
I don’t know if I found this dumb, weird or smart in the beginning but probably Free Water
These guys basically get sponsors to pay them to put their branding across 1000s of water bottles.
They then go to a specific area that matches their brands target audience and hand out all these bottles away for free. (Events, college etc)
Not only do the sponsors get exposure from street traffic but they actually get 100s of thousands, some times millions of views from the bottles in their viral TikTok videos