Hello everyone,

I’m from India and planning to start a business selling high-quality leather boots. My focus is on creating top-quality products. Quality leather boots often last more than 10 years, depending on the leather used.

I need advice on whether to produce long-lasting boots at a higher price (selling for $30 with a 40% profit margin) or make boots that last 2-3 years, given that people usually change shoes every two years, and sell them at a standard price (selling for $20 with a 50% profit margin).

I’d appreciate your suggestions on the best approach to take.

Thank you!