Would love any tips or advice. I have a small travel business for Group Trips. I specifically market to people over age 30 because I am 41 and know how many companies target the younger crowd. I am in a lot of Facebook travel groups which obviously have rules that need to be followed. No self promotion is one of them. I understand why it exists, though I find it frustrating because as a small business owner I see the larger companies (Intrepid, FlashPack, GAdventures) mentioned over and over again. Here’s an example:

OP: Hey girls! I wanted to see if anyone has a recommendation for a group trip for ladies over age 40? Anne: I love FlashPack! Julie: I have been on a ton of GAdventure tours and they are awesome! Me: I have a small group travel company that caters to the over 40 crowd! I IMMEDIATELY GET BANNED FROM THE GROUP FOREVER

It’s so easy to get swallowed up by the bigger companies that have multiple start dates throughout the year. Any ideas on how to organically reach people who are looking for exactly what I offer?

Thanks in advance!