I am a new collector. I like beautiful looking watches. I have seen these brands making quite cheap and beautiful watches. Which one do you experts suggest? And second is Amazon a good platform to buy watches?
Bulova out of those 3 but look into getting a Seiko or Citizen. Citizen is the parent company to Bulova.
Bulova by a long shot, but Citizen and Seiko are also great options.
If Citizen and Seiko are Ford and Chevy,
Bulova is like Lincoln. Ford (Citizen) owned/built but different more classic (IMO) aesthetic.
Bulova… But never buy watches online. You can’t put your hands on it to check it out first and see it in real life, nor can you try it on to see how it looks and feels. Bulova watches are available at lots of retailers, probably one near you. Go see what they have and buy if you like one! Invicta and Fossil are inferior quality to Bulova, and should probably be avoided…