I would like to start working on building communities in different cities while still building my app so that it’s easier to launch when the time comes. I want to do this by finding marketing partners in various cities who can build these communities (in WhatsApp/telegram which will be used for running regular events which are similar to what my app will do, and an Instagram account) in these cities so that when I launch it there will be communities easy to promote to.
How feasible is it to offer compensation only when the app is launched (around 6 months from now) by giving the first month of each users app subscription to the marketing partner of that city?
I estimate that the time required to run and maintain these communities will be just 2 hours per week for each partner (in the form of replying to Whatsapp and Instagram messages/comments, promoting them and sending Instagram posts) which is about €100 per hour if 1000 users end up signing up from that city.
Very unlikely you would get good marketers to do that, but give it a shot maybe someone likes your app idea
In the past we’ve done this. But we asked for a whitelabel solution. The maker made a lot of money, we made money + buidling our brand. Otherwise the risk is pretty big for the marketing/sales side.
It’s not feasible. You will have to either give cash or a bunch of equity.