Volvo, Mazda, and even Honda and Toyota to an extent are pushing up market.

It kind of frustrates me since cars just keep getting more expensive.

But this got me thinking, can you think of a car brand that successfully moved DOWN market?

Mitsubishi comes to mind, focussing on building smaller cars, and I think Volkswagen kinda moves up and down in quality within North America (Specifically different generations of the Jetta).