Hi,

How do I begin customer development? I’m a solopreneur looking for some help to figuring out some of the answers to some real world problems and trying to gauge what the B2B market actually finds valuable. I am looking into the operations automation space as part of my solution and looking to see what kind of problems all of you are trying to solve. I’m having trouble deciding where to start and how to get folks comfortable enough to just have a conversation without the audience thinking it’s a sales pitch. I thought about using the somewhat truthful idea of saying it’s for a research paper/article but I don’t know if that’s a good idea. How would you begin?