

I don’t know if you remember the Beast from the East blizzard in early 2018, but I was living in Dublin at that time and around 5 pm, it was already dark outside, I heard strange music coming closer from around the corner of my street. I looked through the window and low and behold, it was the most committed ice cream van lad I’ve ever seen. I laughed so hard, I almost choked on my pint. Went outside and bought some ice cream from him. He was good craic.




Now that’s how you advertise tourism in the middle of a self-inflicted economic recession!