I developed an MVP for my product a platform that connects Consultants with MBA grad students who need to practice to preparing their case interviews.

I spent 2 weeks reaching my target audience and talking with them about the product, a lot of them seemed interested but when I send the platform link with an onboarding video, and I explain to them how that works, what they have to do, etc nothing happened they stop responding to me I don’t know why.

That maybe a lack of trust on the product idk but that is very frustrating to see your audience message you about their interest on product and then stop reply.

I don’t know what I need to do right now, continue on that path or I should pivot?

  • Zealousideal-Leg-288B
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    1 year ago

    Did you build the mvp first or talk to your customers first?

    Because if you did the mvp first, you’re trying to do the “Solution in search of a problem” method which always fails.

    And like others mentioned, 2 weeks isn’t enough time. Give it some more time but keep altering sales strategies. It’s a good sign that people are willing to talk. In my case even that didn’t happen. I guess that was a learning.