It’s like a company circling the drain. Reminds me of a cafe I used to work for when I was in my early college years. First, business slowed so the owner cut corners on freshness and quality of ingredients. So business slowed further and quality went with it until it spiraled all the way to the cafe shutting down and becoming a Starbucks.

I don’t think Bungie is necessarily going to shut its doors and become a Starbucks, but it’s certainly fair to say they aren’t doing as well as they’d like.