Title. Whats one book that literally changes your life?

  • Low-Helicopter-2696B
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    10 months ago

    The 4 hour work week. Not because I took it literal, but it promotes the idea of finding smarter ways to do things.

    For example, it explained that before you launch a product, test demand. That way you don’t end up with a bunch of inventory that nobody wants. Sounds simple, but there are tons of people who have a garage full of knick knacks because they didn’t bother to run a simple test with AdWords.

      • Low-Helicopter-2696B
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        10 months ago

        You know the sponsored results when you do Google search? That’s adwords. Might be called something different now.

    • UCw4OG01B
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      10 months ago

      they didn’t bother to run a simple test with AdWords.

      You can text demand through AdWords ? How is that done ?

      • Low-Helicopter-2696B
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        10 months ago

        Let’s say I’m selling inflatable bouncy houses. Rather than invest in 25 bouncy houses and crossing my fingers that people will want to buy them, I instead put up as basic website as I possibly can. Something like Shopify where it’s basically all done for you…

        Then I run some AdWords to drive traffic to my website.

        This practice can be a little controversial, but I think it’s okay. You could basically have the customer go through the process of making the purchase, and then at some point before you take their money, just indicate that it’s on back order. If the customer has gone through the time and effort to enter all their information like shipping address, you can be sort of confident that they intended to make the purchase.

        • UCw4OG01B
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          10 months ago

          Brilliant as an HP fan I would say you thought me dark arts today.

          Thanks. It would be more precise if you can give number like what would it cost to set up a website and keep it functioning for the time period of doing a tests. Is it really worth it though ? As building functioning website cost a lot of money to hire developers, acquire domain name, hosting services and all.