They have reached saturation selling to people who have access to chargers and for whom EVs make sense.
Cities, where EVs make the most sense, just don’t have enough chargers in multi home buildings. That is where the push needs to happen
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City dwellers are buying e-bikes!
I think this is a big part of it. I feel like most people who are in the prime demographic for these cars (top 10% earners, homeowners, or those who can charge at work) may already own one if they wanted one. I’ve been saying this for a long time but if people want mass market sales, they need to stop pretending like these infrastructural issues will simply solve themselves as well as prices coming down.