I’ve played this game for 10 years and it feels like Riot exclusively focuses on maintaining current users rather than growing new users.
Examples:
- I rarely ever see ads for downloading LoL.
- Champion releases have not slowed down. There is a huge learning curve for new player to understand what all ~170 champions do.
- Although the player tutorial has been fixed some years back, for a long time it was not a good reflection of how the game is actually supposed to be played. To me this shows they don’t really care about having a good tutorial.
- The meta changes frequently and new users have to adjust when they might have just learned to play a certain way. This can be either exciting for players or a turn-off.
- I’m sure there are several more examples that I can’t think of but I may drop in more throughout the day.
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Yes they do.
They did a lot of noob friendly change that removed skill expression in 2023 which helps new players by making the game worse unfortunately.
They want to capitalize on the large existing playerbase.
They 100% don’t. Not for the core game. Thats why the only part of actual LoL they invest energy into is ranked Summoners Rift.
They make very weak, half-hearted attempts to like once or twice a year revive a rotating game mode. ARAM is occasionally tossed a bone. But you should be grateful they do that.
1: There are tons of ads, and remember america is only a % of the world who plays league, just because you haven’t seen american ads doesn’t mean other regions aren’t flooded with them.
2: Champion releases are at an all time low
3: a tutorial in something like heartstone or age of empires only takes you so far anyways, a “good tutorial” to you, is one that magically teaches new players everything, is there improvment to be made? Of course, but theirs nothing like major they can do to make the tutorial suddenly make anyone who touches league a good player
4: New players don’t fall in line with the meta, they have no clue what it is